Under the Radar: Consumerization of IT – Join us!
April 25-26, 2012
Mt. View

The rise of webscale businesses like Google, Facebook and Linkedin have permanently changed consumer expectations in the workplace. As business units are demanding real-time data on customers, IT needs to transition from an operations role to a hybrid like Dev/Ops or App/Ops to manage petabyte size data sets, create scalable infrastructures, and enable rapid application development. As we enter a new era of IT disruption, early adopters that are quick to capitalize on disruptive technologies will lead the market. The question remains: Which technologies will emerge as the new standards?

At Under the Radar we select a handful of the industry's most compelling emerging startups that provide cutting edge solutions. Our companies present to top IT executives looking to partner with and acquire new technologies. Want to get the edge on your competition? Join us on April 25-26, 2012 to learn about the latest innovations and meet leading executives from the enterprise for a day of discovery, networking and deal flow.

	CALinnovates.org is a statewide coalition focused on championing the conversation about the future of California’s critical technology sector. CALinnovates.org brings together industry experts, thought leaders, tech innovators, policy makers and consumers in a non-partisan mission to promote innovation, create new jobs, spur investment and support tech-friendly policies. CALinnovates.org not only provides a medium for educating policy makers and for companies to network, but helps to connect the ideas of today for an economy of tomorrow.
	Our good friend Eric Ferraro is back! As a Shareholder at the law firm of LeClairRyan, Eric focuses his practice on the representation of private and public emerging and growth companies in the technology and digital media sectors as well as investors and financial services firms that focus on those industries. LeClairRyan is well-known as an entrepreneurial law firm that provides business counsel and client representation in matters of corporate law and high-stakes litigation. If you're in need of counsel for your startup call Eric first.
	btrax, Inc. is a San Francisco based creative agency serving global markets for over 6 years. Our team has a wide range of experience from handling UI Design, User Experience Consulting, Social Media Marketing, Branding and Identity, Startup Prototypes, Mobile development, to website localization for the Asian market. We are proud to be a Platinum sponsor of SF New Tech and serving them as their creative partner.